Impreza saloon concept

Subaru going for design revolution

The Impreza saloon concept of Subaru is set to define the design language of the Japanese car manufacturer in the next few years. The elements used for the Impreza concept defines what the “Confidence in Motion” motto of Subaru really means.

p20 Subaru Impreza Concept 1

The Subaru Impreza saloon concept has very aggressive posture with its shoulder line in the liking of a Volvo S60, eye catching hexagonal grille, and the front end of the car cut by a ‘wing’.

The chief designer of Subaru reveals that the concept is really meant to define the direction of the brand in the future. Osamu Namba explains that the Impreza concept embodies the future of the model but also the design language of the entire line-up.

The design language embodied in the new concept Impreza is aiming to unite the design lines of all the models across the Subaru line-up. Critics have pointed out the inconsistencies in the design of the vehicle lineup over the years.

p20 Subaru Impreza Concept 2

Consumers can expect that the next models of Subaru will take the wider and lower architecture, the hexagonal grille, and the hawk eye headlamps. The bigger rides like the Tribeca and the Outback will most likely get more than one wing on the grille.

During the auto show in Los Angeles, the Impreza concept turned heads and the Japanese carmaker hints that the next gen of vehicles might even use the Sky Silver tone. The car gets a 2.0L boxer powerplant paired with continuously variable gearbox which also defines the future powertrain of the Subaru models.

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Friday, December 10th, 2010 Subaru No Comments